Business spending can be beautifully easy | Spendesk (2024)

Chief Financial Officers (CFOs) and Chief Executive Officers (CEOs) enjoy a complementary relationship.

The CEO drives the overall strategy, but makes financial decisions based on the CFO’s input, for example where to invest company resources to get the best for customers, shareholders, and other stakeholders. Being in charge of all things finance, CFOs have access to exceptional amounts of data and financial information that can support the development and delivery of the company’s strategy.

These senior leadership roles work hand-in-hand, and often overlap, but how exactly do they differ? And when it comes to career evolution, do CFOs make good CEOs?

Business spending can be beautifully easy | Spendesk (1)

CFO vs CEO: similarities and differences

A CEO is the overall leader of a company. Not just in title, but also in responsibility. The CEO is in charge of managing the company; they set the company’s culture, and develop and drive the organization's strategy, guided by the advice and expertise from the rest of the executive leadership team.

The CFO is also a leader in the company, albeit with a more precise focus. Usually the highest-ranking member and leader of the finance team, the CFO is the expert in all things money, financial planning, and financial strategy.

Let’s see what similarities these roles share:

Similarities

  • The CFO and CEO are both high-level executive roles that have a major impact on the direction of the company.

  • They are both leaders; the CEO oversees the company and the CFO oversees the finance department.

  • They both must communicate effectively, sharing the ‘why’ behind decisions and convincing stakeholders to get on board.

  • They both act as a bridge; CFOs bridge gaps between the finance function and other departments by sharing financial information. The CEO is the face of the company, the liaison between the company and external stakeholders.

  • They are both ultimately responsible and accountable for their scopes; the CFO for financial decisions and the CEO for business strategy and performance.

While they share similarities, there are also significant differences between the role of a CEO and CFO.

Differences

  • The CEO is the highest-ranking role in the organization. CEOs and CFOs are not equal in the organizational hierarchy, despite both having ‘Chief’ in their titles. Generally, the CEO reports to the board of directors, whereas the CFO reports to the CEO.

  • The CEO should be finance-savvy but does not need a finance background. For a CFO, a finance background (education and experience) is non-negotiable.

  • The CEO is a big picture thinker, working on the long-term company strategy. The CFO has a much narrower scope and focuses on the company’s finances.

CEO and CFO: a complementary relationship

While there are similarities between the CFO and CEO roles, they each attract different profiles.

CFOs and CEOs work best together when they have a complementary set of skills. CFOs normally excel at being able to understand items in granular detail, and are metrics-driven.

On the other hand, CEOs have a strong ultimate vision of where the company needs to go in the medium- to long-term. CEO types don’t need the detail; they want to understand what the topic is, how this will impact the organization's strategy, and what actions are available for them to make a decision on the overall direction.

This is not to say that CFOs’ skills inhibit them from becoming CEOs, just that they will need to expand their focus and abilities if they eventually want to become a CEO (more on that below).

Path to CEO vs. path to CFO

As stated, the CEO and CFO share similar traits. But you don’t necessarily take the same path to reach these positions. Education, certifications, and work experience will set CEO and CFO candidates on different trajectories.

CEO

There’s no single path to becoming a CEO. In fact, besides having a Bachelor’s degree and extensive experience in common, very few CEOs have the same exact career track.

Education

A Bachelor’s degree is required for CEO positions; this may change in the future, but today a university degree is still a basic requirement. The exception is usually for company founders who become CEOs. Think Bill Gates or Mark Zuckerberg, neither of whom graduated from university. However, those are extremely rare cases!

Candidates are better off going to university if they hope to climb the corporate ladder to Chief Executive Officer. But what to study?

Many current CEOs studied business (including accounting or economics) or even engineering. But there’s no one preferred course of study; business degrees are probably the most helpful because they’re so broad, although there are many CEOs out there who studied other disciplines.

Finance, communications, and computer science are other helpful areas of study, depending on the industry candidates are interested in. Healthcare management is a good major to choose if you want to work in healthcare, for example. Choose the degree that suits you best, and then perhaps choose an advanced degree that’s more strategic.

As with any C-suite role, a Master’s degree or advanced degree is not strictly necessary, but it will help set you up for success. MBAs are the most popular option, because the curriculum covers the ins and outs of business: finance, marketing, strategy, entrepreneurship, leadership, and more.

Work experience

After education, there is no defined path to becoming a CEO. The most important determining factor? Experience, and lots of it!

The overall consensus is that experience in a wide range of departments is the most useful for would-be CEOs. Operational experience is key; the CEO should know how a company operates from the ground up. Technical experience is valuable as well, especially for candidates in the tech field.

And because the CEO is a leader, they must also fine-tune their networking skills. Getting to know a broad range of employees from all different backgrounds and departments is crucial. If they only create relationships in one single department, their job will be that much harder once they reach the top. This is why it’s important to get experience in several different departments.

Some CEOs choose to spend a few years in consulting, which is valuable for gaining client-facing experience. Management experience is also necessary, as is getting comfortable with public speaking.

There are surely examples of current CEOs who did not get the work experience described above, because there’s no single path to becoming a CEO. However, to be on the safe side, aspiring CEOs should get operational and management experience across departments within the company, hone their public speaking abilities, and get experience interacting with clients and other stakeholders.

CFO

The path to CFO is more straightforward. If you want to learn more about the CFO role in depth, you can read about CFO skills and qualifications here.

Education

CFOs do not have much leeway when it comes to field of study choice. The vast majority of current CFOs studied finance-related subjects.

Aspiring CFOs typically need the following education:

  • A Bachelor’s degree in finance, accounting, business, economics, or another finance-related field

  • An advanced degree, such as an MBA or a Master’s degree in finance

  • Certifications and professional qualifications, like CPA or CFA

(This CPA certification guide shows you need 150 credit hours of higher education to get a CPA license, which is the equivalent of a Master’s degree.)

Because the CFO role has expanded to now include business strategy and other responsibilities that are not strictly related to accounting, many CFOs opt to get an MBA. This helps broaden their areas of expertise and prepare them for the CFO role.

The CFO’s scope is broad and ranges from the internal (balancing budgets) to the external (raising capital, managing M&A) and everything in between. They must have lengthy experience in and a deep understanding of all areas of finance.

CFO to CEO: a natural career evolution?

When hiring a new CEO, the board of directors has crucial decisions to make. An internal or external candidate? Someone from a client-focused role, or with Ops, Finance, or Marketing expertise? Or something else entirely? Is it worthwhile to take a risk, or better to go the tried-and-true route? These decisions will be driven by multiple factors, such as business performance, delivery of its strategy, the external environment, and the skills of the current CEO.

Recently, companies have been increasingly tapping CFOs to fill vacant CEO positions. In fact, the CFO-to-CEO evolution hit an all-time high in 2022!

This could be due to economic factors, which influence the CFO-to-CEO pipeline. When hard times hit, the board will want to be sure that the new CEO has great finance skills and can steer the company through a challenging business environment to safety.

Because the CFO and CEO share many similarities, the CFO could be a natural successor to the CEO. However, there are some pitfalls to watch out for.

Do CFOs make good CEOs?

There is no reason why a CFO would not make an excellent CEO. In fact, the CFO-to-CEO transition could be a huge success, if certain factors are taken into consideration.

First, CFOs need to ensure that they get organizational experience outside of finance. Their scope will simply be too narrow if they don’t broaden their horizons, especially into operations.

Second, CFOs must adapt their focus and priorities, from day-to-day finance management to a long-term, forward-thinking vision. CFOs are notoriously risk-averse, but they must be able to adapt their risk mindset to grasp potential opportunities as a CEO.

Third, CFOs-turned-CEOs will need to relinquish control in some areas. No longer the head of the finance function, they will have to instead focus on multiple internal and external matters. This is too much for one person to effectively manage, and the rest of the C-suite are critical to supporting the CEO through leading their respective departments.

A good solution could be taking on a dual CFO/COO role to compensate for this lack of experience, and learn the operational ropes before transitioning to CEO. This ensures that the CFO gets valuable experience outside of the finance department, and the switch from CFO to CEO isn’t too abrupt.

Final thoughts

The CFO can be a good fit for the CEO role if they have transversal experience within the organization, and they don’t jump straight from CFO to CEO without first closing the skill gap. Luckily, modern CFOs already have ample leadership experience due to the evolving nature of the CFO role.

The CFO and CEO roles share enough similarities that the transition won’t be too challenging if the CFO takes time to gain experience beforehand.

Business spending can be beautifully easy | Spendesk (2)

Business spending can be beautifully easy | Spendesk (2024)

FAQs

Why is budgeting important to a business? ›

Budgeting for your business allows you to set clear goals, control spending, and save for future needs. It aligns money use with business aims, ensuring a company can grow steadily and respond to market changes.

What is the most expensive part of a business? ›

Labor costs can account for as much as 70% of total business costs; this includes employee wages, benefits, payroll and other related taxes.

What are the keys to making a good budget? ›

7 tips for creating an effective budget
  • Calculate your income. ...
  • Is it fixed or variable? ...
  • Track your spending. ...
  • Figure out your non-negotiables. ...
  • Cut back where you can. ...
  • Set financial goals. ...
  • Review your budget regularly.

What is the highest expense for a business? ›

Payroll. For many businesses, payroll is the biggest expense by far.

What are the 4 steps in preparing a business budget? ›

How to create a budget for a small business
  1. Step 1: List expenses. Start by looking at your fixed and variable costs. ...
  2. Step 2: Forecast revenue. As well as knowing how much money your business will spend, you need to know how much it is likely to make. ...
  3. Step 3: Estimate profit. ...
  4. Step 4: Review and plan.
Jul 3, 2023

What are the 6 main purposes of a budget? ›

A budget can also set you on the right path to achieving your financial goals, spending within your means, saving for retirement, building an emergency fund, and analyzing your spending habits.

What type of business gets the most money? ›

  1. Professional services and real estate. Professional services is a broad field that's any service given to another business or business professionals. ...
  2. Non-manufacturing goods production. ...
  3. Finance and insurance. ...
  4. Business support and consumer services. ...
  5. Retail. ...
  6. Healthcare and education. ...
  7. Leisure and hospitality. ...
  8. Manufacturing.
Feb 29, 2024

What do businesses spend the most money on? ›

Payroll costs - specifically human labor - are usually the largest expenses for a business. People can easily account for 70% of your company's spending. So what does the average employee cost these days?

Which business is worth the most? ›

The 10 Most Valuable Companies in the World By Market Capitalization
CompanySectorMarket Capitalization*
Microsoft Corp. (MSFT)Technology$3.26 trillion
Nvidia Corp. (NVDA)Technology$3.11 trillion
Alphabet Inc. (GOOG, GOOGL)Communication services$2.18 trillion
Amazon.com Inc. (AMZN)Consumer cyclical$1.96 trillion
6 more rows
Jun 12, 2024

What are the 3 R's of a good budget? ›

Refuse, Reduce and Reuse.

What is the simplest budget? ›

Try the 50/30/20 rule as a simple budgeting framework. Allow up to 50% of your income for needs, including debt minimums. Leave 30% of your income for wants. Commit 20% of your income to savings and debt repayment beyond minimums.

What is the best advice for budgeting? ›

In the 50/20/30 budget, 50% of your net income should go to your needs, 20% should go to savings, and 30% should go to your wants. If you've read the Essentials of Budgeting, you're already familiar with the idea of wants and needs. This budget recommends a specific balance for your spending on wants and needs.

What are two one-time expenses that most businesses have? ›

Buying major equipment, hiring a logo designer, and paying for permits, licenses, and fees are generally considered to be one-time expenses. You can typically deduct one-time expenses for tax purposes, which can save you money on the amount of taxes you'll owe.

What is the average labor cost for a small business? ›

Determine Your Labor Cost Percentage

The average labor cost percentage should typically be in the range of 20% to 35% of a company's gross sales. However, there are variations, depending on your field. It's not uncommon for restaurants and other service businesses to have a labor cost percentage of up to 50%.

What budgeting is and why it is important? ›

Budgeting keeps your finances under control, shows when you need to make adjustments to your spending, and helps you decide where your money goes instead of wondering where it all went. Budgeting helps you answer these important questions: Where does all my money go? Is there a way to spend less?

What are the benefits of a budget? ›

  • Managing your money well is all about careful planning. ...
  • Putting together a budget to help you keep on top of your finances has a whole host of benefits. ...
  • Disposable income: ...
  • Plan ahead: a benefit of budgeting is that it helps you spend less on everyday expenses.
  • Keeps you on top of what you're spending.

What are the two main purposes of a business budget? ›

1. anticipate sources and amounts of income for a business. 2. predict the types and amounts of expenses for a specific business activity or the entire business.

Why budgets are basic but important business plans? ›

Creating, monitoring and managing a budget is key to business success. It should help you allocate resources where they are needed, so that your business remains profitable and successful. It need not be complicated. You simply need to work out what you are likely to earn and spend in the budget period.

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